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Anheuser-Busch

St. Louis, Missouri

Theatrical Concepts, working with the Anheuser-Busch team and Moss-Warner designed and installed this massive double curved 74 foot wide DataLite DirectView LED display, complete with interactive gesture zones, custom and intelligent lighting, presenter tracking, guest real time interaction, luxurious executive seating and a full spatial 360° audio environment to make this one-of-a-kind conference room the centerpiece of the B2B experience for Anheuser-Busch customers at Building #1 in St. Louis, Mo

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